A man is not a
financial plan
Did you ever dream that one day you would meet a handsome
prince, fall in love, live happily ever after and never have to worry about
money? Although this happened to Australian Mary Donaldson who married Crown
Prince Frederick of Denmark, the chance of meeting a wealthy prince for most of
us is probably far less than winning tattslotto. If this is your financial plan
then I’d say you still believe in fairy tales. Most women I talk to today,
rightfully want to create their own wealth and it is achievable.
So, what do modern Australian
women really want?
The movie ‘What Women Want’ staring Helen Hunt and Mel
Gibson is one example that comes to mind- we want a fantastic relationship
apparently. But is romance and sex all we really want in life? I can just
imagine my husband laughing if I came home and declared that. I believe we want
more.
Over the past ten years I have met many women across a large
variety of ages and backgrounds and what they tell me is usually the same. My
research shows me how what we want is freedom to choose in all areas of life;
love, money, career, family, health and fun. One area that stands out for us is
how we are placing a far higher priority on creating wealth, and it usually
ranks in the top five of the most important pressing of issues for women to
address. Sadly, there are many
roadblocks in the way. So what sources of information are there to help us
keep pace and remain well ahead of the poverty trap?
Government agencies don’t help our cause. When it comes to
finding out about some really good statistics around women and wealth creation,
the data is found to be terribly lacking. But this doesn’t mean women are not
highly active in the area of creating wealth. You only have to attend a few
workshops to see how many women are
serious about running their own share and property portfolios. Or see how
many women’s’ networks that are available to assist you to build your own
wealth opportunities.
One area where statistics are reliable is in superannuation,
and women are clearly way behind the
eight ball, unfortunately. I am hugely concerned that the average superannuation
retirement balance for women in Australia is only around $54,500, less than
half that of the average for men. Although the government is lifting the super
contributions from 9 to 12 per cent, this is not going to be enough for most
women when they reach their desired retirement age. We live on average longer
than men and we may have to survive on a lot less, which is why we need to get
proactive now.
There is some good news however, and despite the barriers we
are extremely active. A 2006 Newspoll survey by First National Real Estate
showed one out of every five homeowners is a single woman. Women also account
for one-third of all apartment and townhouses purchased, and in particular
single women outpace single men when it comes to home ownership. Despite the lack of help women appear to
receive, Australian women are carving the way to be a rising force in the
property market.
The quickest way to get started with your aims to build
wealth is to get a few like-minded friends together and start an investment club. You each work out your goals, select areas
of wealth creation that you are interested in, such as property, shares, term
deposits and superannuation and work together on gathering information. There
are many sources including publications, books, blogs, websites like ASX where
you can find lots of free information, seminars and professional financial planners
or a good accountant who invests themselves. Not only is this a lot of fun to
do, you are guaranteed to learn a lot
and much faster than if you tried to do it alone. You will also be helping
other women you care about and creating another excuse to get together.
Janine Cox is the Senior Analyst at Wealth Within, a private investment
company specialising in managing direct share portfolios through their
Individual Managed Account Service. The company is also a government accredited
specialist share market educator, where Janine is one of only two lead trainers
educating people how to invest and trade the share market. Janine can be
contacted at info@wealthwithin.com.au or you can visit
the website www.wealthwithin.com.au.